CCC Club of the Week: Manly Allambie

Manly Allambie NEW


The Club Coach Coordinator (CCC) program has been running in MWFA for five years now, and has had a very positive impact on our member clubs who have engaged with the program to support their club coaches within their own environment. MWFA feedback from two surveys over the past two years clearly shows that player enjoyment through a positive coaching experience is one of the major factors in a young player’s decision to continue playing, and to continue playing at his/her current club.

The CCC program sees grassroots clubs take ownership (with support from MWFA) of coach development within their club to support and value their new and inexperienced coaches, through a variety of methods suited to each club’s needs. Despite the challenges of COVID and the 2021 season being cut short, many clubs were still able to do a great job this year and achieve some meaningful outcomes with their CCC program.


This week we’d like to acknowledge the efforts and achievements of Manly Allambie.

Manly Allambie relaunched their CCC program in 2021 with Mike Read taking the helm and putting in a lot of effort to reach out to new and inexperienced coaches to make them feel welcome and offer support. Several Coach Development nights were organised which doubled as ‘Welcome’ and ‘Thank You’ events, including several very well attended MWFA courses and workshops in pre-season. Coaches were also offered the opportunity to attend their new Junior Academy sessions to see professional coaches in action.

“Coaching at MAUFC was a very rewarding experience. The club provided a CCC who was available to answer any questions I had, as well as attending one of my training sessions to provide feedback. The club recommended various courses that were being run by MWFA that were also excellent. The club is working towards great outcomes for local players.

Several senior and older youth players also got involved in coaching junior teams this year despite not having any family connections with their teams, and 5 coaches completed Advanced FFA Coaching Courses which dramatically increased the number of advanced level coaches in the club. This is includes MWFA Female Coaching Scholarship winner Kiah Kennedy who also mentored several coaches during the season. Their Women’s Premier League squad had a very successful season as well, which is the result of several years of investing in Female Football and committing to equity between the male and female elements of the club.

Manly Allambie is hoping enhance and grow the mentoring structure between experienced and novice coaches in 2022, and offer even more Coach Development events both through MWFA and their own senior/advanced coaches.


As a reward and recognition of the everyone’s efforts at Manly Allambie in 2021, MWFA is pleased to be providing the club with funding for 1 coach to complete their FA C-Licence coaching course, as well as $1150 worth of coaching equipment through Besteam.


Coaches keen for ongoing support with their own team (on top of the coaching courses and workshops available through MWFA) at their own training sessions and matches should reach out to a CCC at their club, or contact their club to find out who their CCCs are.



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